Apple Watch Loses Market Share as Android Wear Grows in Popularity

The latest data from research firm Strategy Analytics reveals that Apple Watch sales totaled an estimated 2.2 million in the first quarter.

Apple Watch remains the most popular smartwatch, but its market share declined to 52.4-percent compared to 63-percent in the previous quarter.

Strategy Analytics cites increasing competition from Android Wear rivals such as LG and Motorola as one reason for the Apple Watch ceding market share:

“We estimate Apple Watch shipped 2.2 million units and captured 52 percent smartwatch marketshare worldwide in Q1 2016, dipping from 63 percent share in Q4 2015,” said Neil Mawston, Executive Director at Strategy Analytics. “Samsung shipped 0.6 million smartwatches, capturing 14 percent marketshare worldwide for second position. Apple Watch and Samsung Gear models are expanding fast across dozens of countries, but competition from LG, Motorola and others is ramping up fast.”

Nevertheless, Apple still maintains a comfortable lead in the smartwatch market,…

Read the entire article from MacRumors here: Apple Watch Loses Market Share as Android Wear Grows in Popularity

 



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