BlackBerry’s security-focused Android identity crisis
A good review about the BlackBerry DTEK 50.
Consider BlackBerry. Think about the company, its products, its most iconic features. What comes to mind? Business apps? A QWERTY keyboard? BBM? The once-mighty Canadian smartphone maker is banking on one word standing above all the rest: security.
You see, BBM is no longer solely the realm of BlackBerry devices, and the keyboard hasn’t been ubiquitous since the company belatedly responded to iPhone with the Storm in 2008 (a chapter the smartphone maker would likely just as soon forget). Heck, even the productivity focus has taken a backseat as Apple and Android devices have made sizable inroads in the enterprise space.
When the company finally launched its long-awaited Android handset late last year, security was front and center. In fact, the product’s name was the first four letters of “privacy.” Security was how BlackBerry envisioned the Priv standing apart from the countless throngs of Android devices. Well, security and a slide-out key. This…
Read the entire article from TechCrunch here: BlackBerry’s security-focused Android identity crisis