Mobile-first strategies drive digital transformation

For businesses, it’s now generally understood that the move to mobile is no longer a technological fad — it’s a vital progression of technology that enables convenience, adaptability and responsiveness in an ever-changing marketplace. Leading enterprises are leveraging mobile technology to gain a competitive advantage.
Enterprise mobility is more than an app
By putting data and analytics in the hands of employees, companies are quick to see the benefits, such as faster, better decisions that elevate professionals’ performance and drive higher levels of customer satisfaction. This is the mobile market IBM defined.
Today, we continue to push the market forward. Never before has the scale and breadth of enterprise data been so accessible, user-centric and readily available on any mobile device. Since forming our partnership with Apple more than two years ago, we have experienced a shift in enterprise mobility that is driving powerful innovation across our clients and…


Read the entire article from MobileBusinessInsights here: Mobile-first strategies drive digital transformation


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