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What is MBaaS? A look at mobile back-end-as-a-service

Web and mobile applications cater to different devices and offer very different experiences. However, their back end needs are surprisingly similar. Both web and mobile devices need to effectively integrate with a variety of software and technologies, ranging from social networks to cloud storage and other enterprise apps.
Mobile Backend as a service (MBaaS) is a way of providing that back end integration. But what is MBaaS, exactly, and how does it fit into the larger architecture of enterprise mobility? Though some see it as a subset feature of a mobile enterprise application platform, the role MBaaS plays in enterprise mobility is growing quickly, and companies are coming to understand the vital role it plays in their daily operations — not to mention its ultimate impact on the user experience.
How businesses benefit
In an enterprise environment, MBaaS supports the integration of a wide range of software tools, data sources and aspects of a company’s operation,…
Read the entire article from MobileBusinessInsights here: What is MBaaS? A look at mobile back-end-as-a-service


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